The Mightiest Macro

Protein. Protein. Protein. Protein. Protein. Protein. Protein. Any guesses on what this article is about? Yup, it’s about protein. We’re in the business of selling protein, so it really isn’t a surprise that we’d write a piece advocating the benefits of protein, but that isn’t the driver for this article. As a primer, and in case you don’t already know, there are 3 macronutrients (macros) in nutrition – protein, fat and carbohydrates.
 

Fitness and Exercise Performance Goals

What are your fitness goals?

If I had to guess, your goals probably involve either losing or gaining, or a combination of both.

Do you visualize the person you want to be every time you exercise, and feel defeated when it doesn’t become your reality?